We are often asked for one good reason why freelance copywriters in Malaysia are better than full-time writers. Well, here are six reasons:

Our copywriters remain committed to the project

Full-time employees may let a project down by:

• Looking for greener pastures and leaving the organisation in mid-project, taking with them their knowledge, experience and expertise.
• Going on annual/medical leave.
• Becoming demotivated on the job.
• Getting caught up in career and office politics.

Marcus Gomez & Partners is a boutique writing agency that values every one of our customers as our bread and butter. Our copywriters are also owners of the business and we take a lot of pride in our work.

For freelance copywriters at Marcus Gomez, writing is not just a job. It’s a business.

Our copywriters use the best tools around

Full-time writers must be equipped with expensive tools to do their jobs, especially if it involves advanced documentation requirements such as flowcharting or technical communication.

Marcus Gomez invests heavily into the best documentation tools available to produce our work. Our freelance writers are highly-trained at document structuring, analysis, flowcharting and using technical communication tools and techniques.

You don’t need to train our copywriters

Like all employees, full-time copywriters need to be trained and retrained. That costs time and money.

For freelance copywriters at Marcus Gomez, writing is not just a job. It’s a business.

Freelance copywriters at Marcus Gomez have the opportunity to learn from the best documentation practices across multiple industries, which is the best training possible. We continually update and better our work processes to ensure we offer innovative approaches to business and technical communication.

Our copywriters don’t have an attitude problem

All employees sometimes have a tendency to be slapdash with their work if they are dissatisfied with their job or their boss. This poor attitude can come across in their writing as harsh, disparaging or lackadaisical language.

Because freelance copywriters at Marcus Gomez are also owners of the business, we ensure that every piece of writing we produce is proofread for accuracy, consistency, user-friendliness and language. Our process of peer review effectively eliminates all traces of the writer’s personal opinions and preferences and is our version of quality control.

Our copywriters are always fresh on the job

Full-time copywriters sometimes experience ennui after many years of writing the same content. This often means that their writing is no longer emphatic to the audience’s needs.

At Marcus Gomez, our freelance writers rotate writing assignments regularly so that we always view things with a fresh eye. We simulate your customer’s reading experience by going from ‘limited understanding’ to ‘complete understanding the same way your customers do.

Our copywriters are never over-worked

Full-time writers are often under-utilised during off-peak periods (say, the early stages of product development) but overworked when the project workload peaks. The result? Tired minds and poor writing standards.